Advocacy: An essential board responsibility
Advocacy is an essential board responsibility. That’s the new message being espoused by BoardSource in connection with the release of the third edition of Ten Basic Responsibilities of Nonprofit Boards.
I’ve long asserted that board members should consider whether advocacy (and in some cases lobbying) would be an effective strategy and if so, whether they have a fiduciary duty to lead the organization in engaging in advocacy activities. A change in policy, behavior, or law catalyzed by an advocacy effort might be the most effective and cost-efficient way to further an organization’s mission.